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Vocabulary:
Functions and Activities Thesaurus for Organizations and Institutions
Concepts:
branding
Detail
Properties
History
Detail
Preferred Label:
branding
Language:
English
URI:
http://metadataregistry.org/uri/FTWG/1139
(RDF)
Top Concept?:
Status:
Published
Properties Listed by Language
:
related to
advertising
Published
related to
packaging
Published
related to
trademarking
Published
related to
broadcasting
Published
English
preferred label
branding
Published
English
definition
Promoting consumer awareness of particular goods or services, often through merchandise packaging or trademarking. (AAT)
Published
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